Last Updated: 14/03/2025

 

1. Introduction

NuWaste Ltd ("we", "us", "our") is committed to protecting the privacy of our business contacts. This policy explains how we collect and use personal data for business-to-business (B2B) marketing and service delivery in compliance with the UK GDPR and the Data (Use and Access) Act 2025.

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2. Legal Basis for Processing

We process your personal data under the legal basis of Legitimate Interests (Article 6(1)(f) UK GDPR). As a B2B provider, it is in our legitimate interest to market our professional services to individuals at corporate bodies who may benefit from our offerings. We have conducted a balancing test to ensure these interests do not override your fundamental privacy rights.

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3. Marketing Communications

By submitting your details on our website, you acknowledge that we may contact you for marketing purposes based on the contact information provided:

• Email & SMS: Under PECR, we may send marketing emails or texts to corporate subscribers without prior consent, provided a clear opt-out is offered.

• Telephone: We may call business numbers for marketing purposes unless the number is registered with the Corporate Telephone Preference Service (CTPS) or you have previously asked us not to call.

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4. Data Usage

The data you submit (Name, Job Title, Company Email, Phone Number) will be used to:

• Follow up on your specific inquiry.

• Provide updates on products or services relevant to your professional role.

• Improve our website and lead generation processes.

 

5. Your Rights

You have the right to object to direct marketing at any time. Every marketing email we send will include an "Unsubscribe" link. You may also request access to your data, rectification, or erasure by contacting us at info@nuwaste.co.uk.

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